Ethical Sourcing: A Global Obligation
There are some sobering truths that often remain hidden behind the products we use every day. It is an uncomfortable reality that items like cell phones, chocolate, diamonds, cotton, and...
Customer Data Integrity: Embracing Young’s Modulus
Big Data, AI, and ML have become buzzwords in recent years, with companies and organizations of all kinds touting the importance of collecting as much data as possible. However, while the sheer volume...
From Schrödinger’s Cat To Business Fundamentals
In our 15th year now, we have been guided by the founding philosophy of making inquiries into fundamentals and creating a future with what we find. In some ways, our work here at Paramantra shares a...
The Strategy and Tactics of Pricing: Key Learnings
In the realm of management decision-making, the application of experience and consideration of multifaceted variables is integral. However, despite the importance of such skills, it remains critical...
Permutations: The Building Blocks of Unique Possibilities
Our ability to conceive product-based solutions for our clients is limited by our creativity. However, with the aid of Paramantra, planning and delivering custom orders becomes effortless. Our...
Price Wars: Survival Of The Cheapest
A price war is a situation in which two or more businesses in the same industry continuously lower prices to gain a competitive advantage. Price wars can be triggered by various factors, such as new...
Inventory Planning: Key to Invoice Value
Every dark cloud has a silver lining and COVID-19 caused a dual conundrum. On one hand, manufacturers experienced unprecedented spikes and troughs in customer orders and on the other, their suppliers’...
The Best Of ERP In CRM
The following case study examines how a well-established Indian company successfully integrated their legacy functions with an agile CRM solution to achieve their sales and marketing teams’...
Hess’ Law and OEM Partnerships
When it comes to the partnership between original equipment manufacturers (OEMs) or product principals and their sales and service partners, one way to view it is through the lens of chemical bonds...
Native Ads for B2B: A Comparative Analysis
A B2B enterprise ought to contemplate native advertising as it presents an exceptional prospect to interact with prospective clients in a discreet and efficient manner, in comparison to conventional...
