When deciding whether to keep the customer service/support function in-house or set up authorized service partners, Original Equipment Manufacturers (OEMs) must weigh several factors to determine...

Continuity plays a pivotal role in sustaining businesses, particularly in customer-facing operations such as sales and customer experience. It is paramount for teams engaging with customers to avoid...

Chaos theory is a mathematical discipline that has its foundations in the exploration of intricate and dynamic systems. The emergence of chaos theory can be attributed to the contributions of renowned...

Depot repair software is a solution that enables manufacturers to manage their repair operations at a centralized location, known as a depot. The software allows manufacturers to track, manage, and...

Innovation is crucial for developing effective strategies, and ideation is a vital component of the innovation process. Propensity modeling can help organizations evaluate the potential impact of...

The 1% rule is a concept that suggests making small, consistent improvements daily can lead to significant growth and success over time. The rule can be illustrated by the following examples: if you...

In pricing, proportionality can be achieved by setting prices that reflect the perceived value of the product or service. This may involve setting different prices for different versions of the same...

The customer relationship management (CRM) industry is in a constant state of evolution, with new advancements and developments emerging on a regular basis. These advancements range from artificial...

Creating effective Facebook (FB) ads can be a powerful tool in driving traffic to your website and increasing conversions for your business. However, it is important to be well-versed in the...

In 1998, Jim Carrey starred in the film “The Truman Show,” a movie about a man whose entire life was broadcasted on television as a reality show, unbeknownst to him. The show’s...